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101 Enterprise Architecture Sound Bites

        posted by , June 07, 2011

Be prepared to be brainwashed with Enterprise Architecture propaganda!

Sound bites are an important part of EA marketing. They should be memorable and convey a valuable message. However, sound bites are not necessarily comprehensive definitions. Below are 101 Enterprise Architecture sound bites to inspire:

What is Enterprise Architecture?

1. EA enables the transformation of IT in support of business goals and strategy.

2. EA is the bridge between strategy and execution.

3. EA connects the dots between business strategy and IT execution.

4. EA describes the roadmap for the design and evolution of an enterprise.

5. EA is an integrated business and technology strategy.

6. EA enables a strategic business approach to information system, data and technology architecture.

7. EA defines enterprise-wide components and models used to build common solutions.

8. EA enables enterprise-wide rationalization of processes and technology.

9. Enterprise Architecture is a pragmatic approach to IT design that considers benefits and risks to the enterprise as a whole.

10. EA plans a target state for IT by considering industry standards, architectural viability, functionality, performance and interoperability.

11. EA provides an architectural framework that enables the building and operating of a successful organization.

12. EA is a multidimensional plan for the future of an enterprise including business, applications, data and infrastructure.

13. EA guides the evolution of information assets and business capabilities.

14. EA is the process that maps business goals to strategy — defining the roles, capabilities, processes, information and technology of an organization.

15. Enterprise Architecture is the process of architecting information and technology by considering business outcomes, value and performance.

What is the value of Enterprise Architecture?

16. EA reduces IT costs and accelerates time to market by enabling common solutions.

17. EA supports revenue generation and cost reduction by driving common approaches to IT.

18. EA helps leverage value from investment in change.

19. EA identifies opportunities to improve time to market, operational efficiency and capital utilization.

20. EA provides decision makers with consistent views of business, applications and technology.

21. EA supports the effective design and evolution of IT with common models.

22. EA links IT processes, technology and information to business strategies and objectives.

23. EA reduces costs, increases quality, speeds time to market and mitigates risks by enabling enterprise-wide standards and solutions.

EA Value — IT Transparency

24. EA provides IT transparency.

25. EA enables executive dashboards that provide valuable insight into business and IT capabilities.

26. EA provides transparency — highlighting IT inefficiencies and risks.

27. EA builds views of IT for executive decision makers, IT line managers and solution teams that foster globally optimized decision making.

28. EA identifies missing business capabilities, inefficient processes, IT lifecycle issues, technology redundancies and opportunities for innovation.

29. EA provides business and technology transparency — leading to self-correcting behaviour.

30. EA enables departments to look at the enterprise as a whole to measure alignment to business processes and standards.

EA Value — Standards

31. EA aligns IT with industry standards and best practices.

32. EA boosts economies of scale with enterprise standard solutions.

33. EA identifies stable, innovative, useful standards that enable common solutions.

34. EA provides departments with a toolkit for enterprise alignment including models, standards and solutions.

EA Value — Innovation

35. EA leverages emerging trends in business and IT to foster innovation.

36. EA fosters innovation — facilitating cross-department architectural collaboration.

37. EA enables innovation by keeping IT standards relevant — facilitating a open and fair process for introduction of new standards.

38. EA encourages cross-silo adoption of cutting edge technologies.

39. EA helps connect the dots between cutting-edge technology and business goals.

EA Value — Forecasting

40. EA enables IT forecasting.

41. EA provides the capability to forecast the impact of business and technology change.

42. Business, information and technology change can have dramatic impacts on an organization: EA is a tool for predicting these impacts before they occur.

EA Value — Information Sharing

43. EA promotes information sharing across organizational boundaries.

44. EA provides views of IT for regulators and auditors.

45. EA provides current and future views of IT for operations and business.

46. EA enables solution architects to think global, act local.

47. EA fosters enterprise-wide cross-functional collaboration and information sharing.

EA Value — Business Transformation

48. EA provides the transitional processes required to transform IT in response to business change.

49. EA is a tool for identifying a roadmap for building key business capabilities.

EA Value — Cost

50. EA provides common approaches, tools and models that lead to efficiencies and reduced skill set requirements.

51. EA helps an organization to take full advantage of its information and infrastructure assets.

52. EA seeks to control technical diversity — simplifying support and reducing costs.

53. Without EA departments are apt to develop similar capabilities in different ways — dramatically increasing IT costs.

What is Enterprise Architecture Governance?

54. EA Governance is the enforcement of architecture policies, standards and guidelines for IT projects.

55. EA Governance enables a disciplined approach to IT.

56. EA Governance manages and controls architecture at the enterprise level.

57. EA Governance is an important component of IT and Corporate Governance.

58. EA Governance provides a disciplined approach to architecture based on the principles of accountability, consistency and fairness.

59. EA Governance imposes control and monitoring of architectural change.

60. EA Governance enforces accountability for architectural decisions.

61. EA Governance is a series of processes that ensure that common services and models are incorporated into designs.

62. EA Governance manages all information related to architecture planning and implementation.

63. EA Governance assesses the effectiveness, confidentiality, availability, compliance and reliability of proposed architectural changes.

64. EA Governance ensures compliance with agreed upon architectural principles, standards and roadmaps.

65. EA Governance seeks to efficiently leverage information and technology assets by enabling enterprise-wide standards and best practices.

66. EA Governance is a process for managing standards and principles and ensuring they are applied consistently across the enterprise.

67. EA Governance introduces design scrutiny to IT projects.

68. EA Governance is a formal process that ensures project alignment with established IT strategies.

69. EA Governance ensures projects are aligned to business strategy.

What is the value of Enterprise Architecture Governance?

70. EA governance stops non-strategic and redundant projects from getting funding.

71. EA Governance makes solution teams accountable for their architectural choices.

72. EA governance is a key corporate governance capability that validates architectural choices.

73. EA Governance protects an organization's digital assets.

74. EA Governance guarantees a minimum level of IT planning maturity.

75. EA Governance is a key sub-component of corporate governance that ensures that IT capital is directed in an efficient and responsible manner.

76. EA Governance ensures a balanced IT investment portfolio.

Business Architecture — What is it?

77. Business Architecture defines current and target business capabilities and processes.

78. Business Architecture is a library of current business capabilities and strategy for rolling out new capabilities in support of business goals.

79. Business Architecture models the services, processes, people, and tools the business requires to achieve its strategic goals.

80. Business Architecture is a current and future view of business capabilities, business knowledge, processes and organizational structure.

81. Business Architecture is a disciplined approach to realising business vision and goals.

82. Business Architecture builds a common understanding of the enterprise and is used to align strategic objectives and tactical demands.

Value of Business Architecture

83. Business Architecture enhances competitive advantage by focusing investment on strategic goals.

84. Business Architecture is a foundation for the enterprise to enhance accountability and improve decision-making.

Data Architecture — What is it?

85. Data architecture is the design of data to support strategic business capabilities.

86. Data architecture describes data in storage and data in motion.

87. Data Architecture seeks to protect and efficiently leverage data assets.

Value of Data Architecture

88. Data Architecture ensures that data is structured to support the business.

89. Data Architecture standardizes the data used to support operations and enterprise decision-making.

90. Data Architecture is key to the development of strategic business capabilities.

91. Data Architecture ensures that data assets are protected and shared.

Technology Architecture — What is it?

92. Technical Architecture describes the infrastructure services of an enterprise.

93. Technical Architecture is the planning of computing and network services required to support applications.

94. Technology Architecture aligns an organization's technology infrastructure with its business priorities.

95. Technology Architecture plans foundational technology capabilities such as networking, computing, security and data storage.

Value of Technology Architecture

96. Technology Architecture ensures a organization's infrastructure can handle projected business demands.

97. Technology Architecture fosters technology innovation and reuse in support of business goals and strategy.

98. Technology Architecture enables innovation, risk mitigation, cost reduction and quality of foundational platforms and services.

Application Architecture — What is it?

99. Application Architecture is a series of department-level blueprints that plan the evolution of technology and information in support of business goals.

100. Application Architecture is the process of translating business goals into effective strategies for applications.

Solution Architecture — What is it?

101. Solution Architecture leverages proven approaches to solve complex system design problems.

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